The Next Move Report

Not sure what your brand should do next?

A decision-ready report that turns a fuzzy brand question into three concrete moves, concept mockups, and a 90-day action plan.

$7,500-$10,000

The trigger

You need this when...

You can feel the brand needs to move, but the team cannot agree on where. Opinions keep multiplying, the decision keeps slipping, and nobody has put the real options side by side.

The outcome

What you end up with

Leave the executive readout knowing which three moves deserve investment, what each could look like, and what the next 90 days are for.

The offer ladder

Where this fits

Start with the amount of help the decision actually needs. Move up only when the work needs to go deeper or stay longer.

01Culture ReadUnderstand what is happening.
02Next Move ReportDecide what to do next.
03Next Move SprintBuild the strategy and plan.
04Campaign BuildTurn the strategy into a breakthrough campaign.
05Next Move AdvisoryKeep a senior partner in the decisions.
06Fractional CMOPut someone in charge of marketing.

Fit

Who it's for

Built for

  • Growing businesses
  • Established brands
  • Funded startups
  • Regional businesses
  • Consumer brands
  • Hospitality groups
  • Marketing teams

Common situations

Bring us a decision like this

The brand has momentum but no obvious next move

Growth created more options, not more clarity, and leadership needs to know which opportunity deserves focus.

A launch or repositioning is approaching

The date is real, but the strategic direction is still a collection of competing opinions.

The team needs a decision, not another brainstorm

Ideas are not the problem. Prioritizing them and turning the winner into a 90-day plan is.

Deliverables

What you get

The final report is built to make a decision in the room: a clear diagnostic, three prioritized moves, concept mockups your team can react to, and a 90-day plan with enough specificity to begin.

Sound like what you need?

Get your next move

Process

How it works

  1. Leadership intake: define the decision, the tension, the timing, and what success needs to change.
  2. Brand and category diagnosis: identify what to keep, fix, stop, and explore.
  3. Three moves: build and prioritize the highest-potential directions, each with a concept mockup.
  4. Executive readout: make the choice together, then leave with the written report and 90-day action plan.

Investment

Pricing

$7,500-$10,000

The three highest-potential moves your brand should make next, concepted and translated into a 90-day action plan.

Evidence

Selected work

Questions

FAQs

How is this different from the Next Move Sprint?
The Report is an analysis you receive: a brand diagnostic, three strategic moves, concept mockups and a 90-day action plan, presented in an executive readout. The Sprint is an engagement your team takes part in — stakeholder interviews, a workshop and creative prototypes — for a decision too big to settle with a document.
Do we see what the moves would look like, or only read about them?
Concept mockups are part of the deliverable. Each of the three moves comes with something to look at, not only a description.
What is in the final deliverable?
A brand diagnostic, a Keep / Fix / Stop / Explore analysis, three strategic moves with concept mockups, an opportunity prioritization, a 90-day action plan, an executive readout and the written report.
Is this for the leadership team or the marketing team?
Both read it, but it is built for the moment a leadership team can feel something needs to change and cannot agree on what. The prioritization and the 90-day plan exist to end that argument with a decision.
What kind of businesses is it for?
Growing businesses, established brands, funded startups, regional businesses, consumer brands, hospitality groups and marketing teams.

Next step

Start an inquiry

Tell us what you need. We read every inquiry and reply within two business days.

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